Top 3 Reasons Why Web Design is Important

A well thought out and beautiful web design is the most effective marketing tool you can have in your arsenal. When you have a website that is built on a consumer-guided infrastructure, optimized to generate more clients, your business can align its goals with real results. Focusing on the key factors which influence your consumers […]
3 Ways to Get Your Social Media Engagement Up

More than 3 billion people are active on social media engagement globally, furthermore 76% of them log on daily. Knowing how to behave and post on social media is very important as this is a reflection of your brand personality and consequently influences social users to choose you or ultimately unfollow you. Social media is […]
Why is Digital Advertising Important?

Digital advertising involves a huge spectrum of constantly evolving platforms. In the next five years, experts predict that digital marketing will account for more than 75% of marketing budgets. It’s vital to your business to have a strong online presence to be able to actively compete in the market space. Our team at Amped Marketing […]
Bad Advertising Effects

Businesses and marketing firms understand that bad advertising effects can destroy market share. The goal of advertising is obvious. It should heighten engagement, increase online / in-store traffic, improve profits, increase brand recognition and increase market share. However, advertising campaigns can miss the mark and instead lead to a decline in sales numbers. When designing […]
Shocking Marketing Statistics for 2022 and Beyond

Marketing is constantly changing. Sometimes it’s hard to keep up, especially with technology evolving at a faster rate than ever before. As a result, if you want to stay ahead of the curve and outrank your competitors, it is always important to be knowledgeable of evolving trends (or hire an agency that has the knowledge). […]
Marketing Agency vs. In-House Marketing

Every business needs some form of marketing strategy, whether it is a small business or a large corporation. Successful advertising will bring in more customers and sales. If you want this type of success, then a marketing agency is the best way to achieve it. In today’s digital landscape, you need to stay ahead of […]
The Effectiveness of Entertainment Ads

“I don’t like when ads take matters too seriously,” I hear a person echo in from the other room from a heated discussion about unimaginative car commercials. “Yeah,” another person adds, “If it’s not clever it’s not worth it.” It’s clear that entertainment ads reach customers much more effectively. Talking geckos, dancing ponies, and wordplay […]
Drones – The Future of Advertising

The use of U.A.V. or drone technology has emerged at the forefront of the contemporary advertising strategy. This is in large part due to the great reduction in expense compared to traditional aerial filming with helicopters. Helicopters vs. Drones Due to the liability insurance that helicopters are required to carry, the costs involved usually skyrockets. […]
Direct Media vs. Agency Placement

If you run a business you may be considering placing a media advertisement to attract new customers. The question then arises: should I buy advertisement space directly through a tv station, website, radio station, print publication, or should I contact an advertising agency to better negotiate my ad buys? As tempting as it might be […]