Tillys Case Study
Client:
Tillys
Client Since:
2019
Website:
tillys.com

The Result

Amped’s efforts helped Tillys achieve record-breaking growth and set new performance benchmarks.

By connecting online strategy with in-store execution, Amped helped Tillys drive measurable results and strengthen its connection with customers nationwide.

+$776
Million in Sales (2022)
+54%
Increase in Online Revenue
+50%
Lift in In-Store
Promotion Engagement

The Strategy

Amped partnered with Tillys to enhance the brand’s digital and in-store marketing ecosystem through cohesive creative and data-driven strategy.

We developed and managed email advertising and drip campaigns designed to re-engage customers, boost repeat purchases, and convert online interest into digital and in-store sales. Simultaneously, we created high-impact video content and promotional assets for physical stores that seamlessly extended the brand’s energy across every touchpoint, from inbox to checkout counter.

Our approach combined consistent creative storytelling, precise audience targeting, and coordinated campaign timing to ensure that Tillys’ marketing worked as one unified system, connecting digital engagement with real-world conversions.

The Challenge

As a national retail brand with more than 240 locations, Tillys needed to strengthen their digital performance, increase customer engagement, and unify the brand experience between online and in-store channels. The goal: drive eCommerce growth while energizing physical retail traffic, all within a rapidly evolving retail landscape.

The Takeaway

From digital inboxes to in-store experiences, Amped helped Tillys unify its brand presence, reignite engagement, and deliver record-breaking results. When powerful creative meets precision strategy, even an iconic retail brand can feel new again.

We Turn Clicks, Carts, And Foot
Traffic Into Retail Wins.