Hashtag Basics for Businesses

Marketing on social media sites is one of the trickiest types of advertising for businesses to master. More and more potential customers find companies through social networks, so having a presence on Facebook, Twitter, Instagram, and other sites is essential. A social media marketing strategy can build your brand and help you succeed. However, simply having a page on these social media sites is not enough. Each site catalogs search results similar to Google and other search engines. While having followers on your social media … Continue reading “Hashtag Basics for Businesses”

Top 3 Web Design Trends of 2019

Website design has become a determining factor in how consumers view your brand. Statistics show that 38% of users will leave your site if the web design is not appealing. In addition, 41% of consumers say that website design is the most important factor for them in determining how credible a business is. In 2019, a strong web presence is more important than ever. Whether you are a web-based business or have a physical location, your web page needs to be as strong as possible. … Continue reading “Top 3 Web Design Trends of 2019”

3 Ways to Use Google Adwords to Help Your Business

It’s no secret that the majority of business in 2019 starts online. Whether you run an e-commerce site or you have a physical location, the majority of customers will find you online. Statistics show that 97% of people who visit a local business first learned about their products and services online, and 93% of online experiences begin with a search engine. If you want to get the most business possible, search engine marketing (SEM) is an absolute must. Google AdWords, recently rebranded to Google Ads, … Continue reading “3 Ways to Use Google Adwords to Help Your Business”

What SEO Means and Why It Matters

Any business in this day and age has heard the term search engine optimization (SEO). However, just because you have heard the term doesn’t mean you really understand it. Search engine marketing, also called SEM, is a topic that is simple in principle but which gets more complicated the more you research it. If you find yourself overwhelmed trying to create an SEO strategy, Amped can help you. Here are some basics of what SEO means and why it matters to you and your company. … Continue reading “What SEO Means and Why It Matters”

Top 5 Reasons to Use PPC in 2019

If you are not familiar with PPC, or pay-per-click advertising, it can seem incredibly overwhelming. You know that you want your customers to reach your landing pages easily from any search engine, but you may not know how to do this. It can also seem like paying for traffic to your site isn’t worth it. However, PPC is one of the best investments you can make in 2019. Integrating PPC into your larger search engine marketing (SEM) strategy is essential. Here are the top 5 … Continue reading “Top 5 Reasons to Use PPC in 2019”

Top 3 Reasons to Blog in 2019

In today’s society, with the ever-changing digital landscape, reasons to blog are increasing as blogs are the new “it” factor for websites. This generation is more digitally active; therefore blogs can quickly help a company flourish with new customers. Well, you might be asking yourself how this works? Since consumers all across the world are always looking for information and advice on search engines, a lot of the information that comes from these searches are from blogs. All businesses need to look at this vital … Continue reading “Top 3 Reasons to Blog in 2019”

Top 3 Social Media Trends for 2019

In the world we live in today, it is imperative to keep up with social media platforms when focusing on marketing and advertising.  Long gone are the days of just dealing with traditional marketing, the average consumer is online 4 hours per day. Social media is constantly changing and evolving. Consumers every day are discovering new ways on how to use these social media trends.  In 2018, we saw some social media trends that worked for businesses. In 2019 you want to make sure you … Continue reading “Top 3 Social Media Trends for 2019”

Digital Advertising Campaign: 3 Reasons to Develop One

Digital advertising has taken the marketing world by storm over the last decade. However, raditional methods of advertising such as television, radio, yellow pages, direct mail, and print remain effective to various degrees. However, there is a clear shift in the world of marketing to utilize internet-based advertisements. Banner ads, online video commercials, streaming services, and search engine optimization strategies are quickly becoming as standard as a television commercial. Is your business looking to find customers, stay competitive or simply grow? If you’re not doing … Continue reading “Digital Advertising Campaign: 3 Reasons to Develop One”

Top 3 Reasons Why Web Design is Important

A well thought out and beautiful web design is the most effective marketing tool you can have in your arsenal.  When you have a website that is built on a consumer-guided infrastructure, optimized to generate more clients, your business can align its goals with real results. Focusing on the key factors which influence your consumers is how you can tailor a well-built website for digital marketing success. The average American visits thousands of websites per year. In today’s digital world, a fast loading page, intuitive … Continue reading “Top 3 Reasons Why Web Design is Important”

Why is Digital Advertising Important?

Digital advertising involves a huge spectrum of constantly evolving platforms. In the next five years, experts predict that digital marketing will account for more than 75% of marketing budgets. It’s vital to your business to have a strong online presence to be able to actively compete in the market space. Our team at Amped Marketing are experts in social media, search engine optimization, pay-per-click, strategy, content creation, blogging, and website management. If you are unsure where to start when it comes to digital advertising, we … Continue reading “Why is Digital Advertising Important?”